In the golden autumn of September, Hong Kong gathers momentum. On September 28th, the “20th Asia Brand Festival”—initiated and hosted by Asiabrand, a professional brand evaluation institution, and co-hosted by institutions including Eurasian Brand Evaluation Center, Minax Global Brand Exchange, China-Asia Economic Development Association, the Belt and Road General Chamber of Commerce, ASEAN-China General Chamber of Commerce, and Asia Pacific First TV—will kick off in Hong Kong. Recently, the festival announced a heavyweight guest confirmation: Mr. Wang Pengdi, Former Deputy Prime Minister of Thailand, will attend in person to share unique insights on brand development and inject authoritative perspectives into enhancing the international competitiveness of Asian brands.
As an annual grand event in the Asian brand sector, the Asia Brand Festival has a history of 19 years. With its in-depth empowerment of the Asian brand ecosystem, it has won the reputation of “the ‘Oscar’ of Asian brands annually”. Over the years, the festival has continuously gathered political leaders, industry celebrities, and renowned enterprises from multiple Asian countries such as China, Japan, South Korea, India, Thailand, Singapore, Malaysia, as well as China’s Hong Kong, Macao, and Taiwan regions, becoming a core platform for linking Asian brand resources and promoting coordinated development of regional brands.
Former Deputy Prime Minister of Thailand Wang Pengdi has attended the Asia Brand Festival multiple times
Mr. Wang Pengdi’s confirmed attendance this time not only directly reflects Thailand’s high attention to the development of Asian brands but also indicates that the cooperation between China and Thailand in brand building will enter a new stage—from resource complementarity to strategic synergy, from enterprise linkage to industrial co-prosperity, providing a “dual-country model” for the upgrading of the Asian brand industrial chain. Meanwhile, his sharing will also provide valuable practical paths for Asian brands to break through international market barriers and achieve high-quality development.
As the 20th Asia Brand Festival approaches, this grand event gathering Asian brand strength is linking global resources with a more open attitude. It is believed that with the support of heavyweight guests such as Mr. Wang Pengdi, the festival will further promote Asian brands to build consensus, integrate advantages, polish the “Asian Brand” business card on the world stage, and inject sustained momentum into the high-quality development of the Asian economy.
Former Deputy Prime Minister of Thailand Wang Pengdi attended the 19th Asia Brand Festival and took a group photo with some leaders and guests. [Former Deputy Prime Minister of Thailand Wang Pengdi (5th from the right in the front row), Former Vice Minister of Foreign Affairs of China Kong Xuanyou (5th from the left in the front row), President of China-Asia Economic Development Association Quan Shunji (4th from the right in the front row), President of ASEAN-China General Chamber of Commerce Yang Tianhua (4th from the left in the front row), Executive Vice President of China-Asia Economic Development Association, Founder and CEO of Asiabrand Wang Jiangong (6th from the right in the front row), etc.]
Asiabrand (Chinese abbreviation: Asia Brand Group) was established in Hong Kong in 2005 and is a professional systematic service provider for brand value.
With the development strategy of new brands, new technology, and new finance, the group takes think tanks such as Asia Brand Research Institute and ABAS Expert Committee to carry out three core businesses: brand evaluation, value-added management, and industrial-financial services. It currently has 18,000 member enterprises and strives to build a brand financial ecological chain.
Its subsidiaries have a number of independent intellectual property patent technologies and independent scientific research achievements in brand evaluation, and have obtained the qualifications of National High-Tech Enterprise and Zhongguancun High-Tech Enterprise. At the end of 2019, it launched the “Pinxinbao” brand value management platform. Based on Asiabrand’s Brand Value Evaluation 3.0 technology, it helps Chinese enterprises realize brand financing and value management through the exclusively developed BVM management system.
【Risk Warning】This article’s content is for informational purposes only and does not constitute any investment advice. Brand asset trading and investment involve high risks and volatility. Users are advised to fully understand the associated risks and make cautious decisions before investing. MINAX is not responsible for any investment losses resulting from reliance on this content. Please invest rationally based on your risk tolerance.