Category Archives: Announcement Center

Covers all official announcements on the MINAX platform, including listings, events, system updates, and brand developments.

[Campaign]MINAX x BM Launches USDT Staking Mining — Risk-free way to earn BM!

Dear MINAX Users,

To celebrate the strategic partnership between MINAX and the leading global BUGATTI MENEGOLLI brand, we are launching a limited-time USDT Staking Mining Event in collaboration with BM. Complete KYC and participate in the USDT staking to enjoy zero-cost mining and early access to BM, a branded RWA asset listed on MINAX.

1. Highlights

Mining Asset: BM (a branded RWA asset listed on MINAX)
Entry Barrier: Stake USDT for 3 days, and receive full refund at maturity
Yield Mechanism: Stake to earn BM rewards — estimated annualized return up to 100%

2. Participation Rules

  • Total cap per round: 10,000 USDT
  • Per user stake range: 10 – 10,000 USDT per round
  • Staking cycle: 3 days per round
  • Open times:The event officially launches on July 21, 2025 (UTC+8).
    Starting from that day, there will be two rounds daily at:
    12:00 PM and 6:00 PM (UTC+8)
  • Number of rounds: 10 consecutive rounds; staking begins once full
  • Reward Calculation Formula:
    Reward Amount = Stake Amount × Annual Yield (100%) × Lock-in Days (3) ÷ 365
    BM Earned = Reward Amount ÷ BM Market Price at Distribution

Example:
If a user stakes 100 USDT, with an annualized yield of 100%, and the BM price is 0.5 USDT:
Reward = (100 × 100% × 3 / 365) ÷ 0.5 ≈ 1.64 BM
At maturity, the 100 USDT principal will be automatically unlocked and returned.

3. How to Join

  • Eligibility: MINAX registered users who have completed KYC
  • Entry:
    • MINAX App → [IBO]
    • MINAX Website → [IBO]
  • Reward Distribution: After each round ends, USDT will be unfrozen and BM will be airdropped to users’ accounts

BM is a branded asset issued under the RWA model and can be freely traded in MINAX’s RWA marketplace.
 Learn more about BM >>>

4. Important Notes & Risk Disclosure

  • Funds are locked during the staking period and cannot be withdrawn early. Please confirm your participation intention.
  • Limited quota per round, first come first served.
  • BM is a volatile asset, and its price and liquidity are subject to market conditions.
  • All returns are estimated and not guaranteed.
  • This campaign does not constitute any investment advice. Please assess your risk tolerance before participating.
  • Ensure that your jurisdiction permits digital asset transactions and comply with local laws.
  • MINAX reserves the final interpretation rights of this campaign.

If you have any questions during participation, please contact our official support:
📩 support@minax.io or join our official Telegram for assistance.


MINAX Operations Team
July 20, 2025

Telegram  (Btok   /   X  /  Contact Us  / About Us  /  Download APP  /  Help

【Risk Reminder】

All brand-related information in this announcement is published directly by the brand itself. Its authenticity, accuracy, and completeness have not been independently verified by any third party. Investors must be aware that such information may contain inaccuracies or misleading risks. The market is inherently risky—brand asset prices may fluctuate sharply due to multiple uncontrollable factors including market supply and demand, regulatory changes, industry competition, macroeconomic conditions, and shifts in consumer preferences. Investors may face partial or total loss of capital, and in extreme circumstances, there may be liquidity risks where assets cannot be liquidated in a timely manner. Low trading activity may also hinder capital rotation, while technical issues such as network failures, hacking attacks, or system upgrades may cause abnormal trading behavior. Furthermore, ongoing changes in global digital asset regulatory policies may impact trading rules and legal compliance.

Investors should make independent and prudent decisions based on their own financial status, risk tolerance, and investment goals. Reliance solely on platform information or any third-party recommendations is strongly discouraged. As a neutral provider of trading technology services, MINAX makes no guarantees regarding the authenticity of brand information or investment outcomes. It assumes no responsibility for any direct or indirect losses (including capital loss, opportunity cost, etc.) caused by market fluctuations, information deviations, or user actions, and does not intervene in any disputes between investors and brand parties.

Before investing, please thoroughly assess your situation and conduct detailed research on the project. If you have any questions, consult a financial advisor and use MINAX’s official website, app, or customer service channels to obtain the latest risk alerts and market updates in a timely manner.

[Campaign]MINAX x AIOT Launches USDT Staking Mining — ERisk-free way to earn BM!

Dear MINAX Users,

To celebrate the strategic partnership between MINAX and the leading global AIOT brand, we are launching a limited-time USDT Staking Mining Event in collaboration with AIOT. Complete KYC and participate in the USDT staking to enjoy zero-cost mining and early access to AIOT, a branded RWA asset listed on MINAX.

1. Highlights

Mining Asset: AIOT (a branded RWA asset listed on MINAX)
Entry Barrier: Stake USDT for 3 days, and receive full refund at maturity
Yield Mechanism: Stake to earn AIOT rewards — estimated annualized return up to 100%

2. Participation Rules

  • Total cap per round: 10,000 USDT
  • Per user stake range: 10 – 10,000 USDT per round
  • Staking cycle: 3 days per round
  • Open times: The event officially begins on July 17, 2025 at 9:00 PM (UTC+8).Starting from then, there will be two rounds daily at:
    9:00 AM and 9:00 PM (UTC+8)
  • Number of rounds: 10 consecutive rounds; staking begins once full
  • Reward Calculation Formula:
    Reward Amount = Stake Amount × Annual Yield (100%) × Lock-in Days (3) ÷ 365
    AIOT Earned = Reward Amount ÷ AIOT Market Price at Distribution

Example:
If a user stakes 100 USDT, with an annualized yield of 100%, and the AIOT price is 0.5 USDT:
Reward = (100 × 100% × 3 / 365) ÷ 0.5 ≈ 1.64 AIOT
At maturity, the 100 USDT principal will be automatically unlocked and returned.

3. How to Join

  • Eligibility: MINAX registered users who have completed KYC
  • Entry:
    • MINAX App → [IBO]
    • MINAX Website → [IBO]
  • Reward Distribution: After each round ends, USDT will be unfrozen and AIOT will be airdropped to users’ accounts

AIOT is a branded asset issued under the RWA model and can be freely traded in MINAX’s RWA marketplace.
 Learn more about AIOT >>>

4. Important Notes & Risk Disclosure

  • Funds are locked during the staking period and cannot be withdrawn early. Please confirm your participation intention.
  • Limited quota per round, first come first served.
  • AIOT is a volatile asset, and its price and liquidity are subject to market conditions.
  • All returns are estimated and not guaranteed.
  • This campaign does not constitute any investment advice. Please assess your risk tolerance before participating.
  • Ensure that your jurisdiction permits digital asset transactions and comply with local laws.
  • MINAX reserves the final interpretation rights of this campaign.

If you have any questions during participation, please contact our official support:
📩 support@minax.io or join our official Telegram for assistance.


MINAX Operations Team
July 17, 2025

Telegram  (Btok   /   X  /  Contact Us  / About Us  /  Download APP  /  Help

【Risk Reminder】

All brand-related information in this announcement is published directly by the brand itself. Its authenticity, accuracy, and completeness have not been independently verified by any third party. Investors must be aware that such information may contain inaccuracies or misleading risks. The market is inherently risky—brand asset prices may fluctuate sharply due to multiple uncontrollable factors including market supply and demand, regulatory changes, industry competition, macroeconomic conditions, and shifts in consumer preferences. Investors may face partial or total loss of capital, and in extreme circumstances, there may be liquidity risks where assets cannot be liquidated in a timely manner. Low trading activity may also hinder capital rotation, while technical issues such as network failures, hacking attacks, or system upgrades may cause abnormal trading behavior. Furthermore, ongoing changes in global digital asset regulatory policies may impact trading rules and legal compliance.

Investors should make independent and prudent decisions based on their own financial status, risk tolerance, and investment goals. Reliance solely on platform information or any third-party recommendations is strongly discouraged. As a neutral provider of trading technology services, MINAX makes no guarantees regarding the authenticity of brand information or investment outcomes. It assumes no responsibility for any direct or indirect losses (including capital loss, opportunity cost, etc.) caused by market fluctuations, information deviations, or user actions, and does not intervene in any disputes between investors and brand parties.

Before investing, please thoroughly assess your situation and conduct detailed research on the project. If you have any questions, consult a financial advisor and use MINAX’s official website, app, or customer service channels to obtain the latest risk alerts and market updates in a timely manner.

[Notice] AIOT Brand Asset Successfully Listed for Trading

Dear Users,

We are pleased to announce that the AIOT Brand Asset （AIOT ) was successfully listed for trading at 14:00 (UTC+8) on July 27, 2025. Users can participate in open trading via the [Trad] section on our platform.

1. Overview of Listing Information

Asset Name:AIOT Brand Asset
Ticker: AIOT
Total Supply:300,000,000 units
Initial Circulating Supply:15,000,000 units
Initial Reference Price: 0.1 USD per unit
Trading Pair: AIOT/USDT
Trading Model: 24/7 real-time trading, no price fluctuation limit
Related Links: Trading Entry | Listing Announcement | Brand Introduction

2. Security Reminders

Risk Warning:

Market prices are influenced by various factors, including market demand, brand promotion, and macroeconomic conditions, leading to potential price volatility. Investors should fully understand the risks, assess their individual risk tolerance, and bear the associated market risks. MINAX provides support for asset trading only and does not assume responsibility for investment outcomes.

Account Security:

Account security is critical. Please complete identity verification, enable multi-factor authentication, and ensure the proper safeguarding of your account information.

3. Important Notes

The content of this announcement is for reference only. All information is subject to the actual operations of the platform. For inquiries, please contact us through official channels at: support@minax.io.

Thank you for your support! MINAX will continue to drive the development of brand asset digitization, aiming to build a premium brand asset trading service ecosystem for users worldwide.

MINAX Platform Features Explained: A Win-Win Model for Brand Financing and Investor Returns >>

MINAX Operations Team
July 11, 2025

Telegram  (Btok   /   X  /  Contact Us  / About Us  /  Download APP  /  Help

【Risk Reminder】

All brand-related information in this announcement is published directly by the brand itself. Its authenticity, accuracy, and completeness have not been independently verified by any third party. Investors must be aware that such information may contain inaccuracies or misleading risks. The market is inherently risky—brand asset prices may fluctuate sharply due to multiple uncontrollable factors including market supply and demand, regulatory changes, industry competition, macroeconomic conditions, and shifts in consumer preferences. Investors may face partial or total loss of capital, and in extreme circumstances, there may be liquidity risks where assets cannot be liquidated in a timely manner. Low trading activity may also hinder capital rotation, while technical issues such as network failures, hacking attacks, or system upgrades may cause abnormal trading behavior. Furthermore, ongoing changes in global digital asset regulatory policies may impact trading rules and legal compliance.

Investors should make independent and prudent decisions based on their own financial status, risk tolerance, and investment goals. Reliance solely on platform information or any third-party recommendations is strongly discouraged. As a neutral provider of trading technology services, MINAX makes no guarantees regarding the authenticity of brand information or investment outcomes. It assumes no responsibility for any direct or indirect losses (including capital loss, opportunity cost, etc.) caused by market fluctuations, information deviations, or user actions, and does not intervene in any disputes between investors and brand parties.

Before investing, please thoroughly assess your situation and conduct detailed research on the project. If you have any questions, consult a financial advisor and use MINAX’s official website, app, or customer service channels to obtain the latest risk alerts and market updates in a timely manner.

[Announcement] MINAX Wallet Node Upgrade Maintenance Notice (Polygon POS Chain Only)

Dear MINAX Users,

To further enhance wallet system stability and asset security, MINAX will perform a wallet node upgrade maintenance. This upgrade will only affect the Polygon POS chain, with no impact on other chains.

Maintenance Details:

  • Start Time: July 11, 2025, 14:50 (UTC+8)
  • Estimated Duration: To be determined. The recovery time will be announced separately
  • Affected Services:
    • Withdrawals on Polygon POS (primarily USDT & USDC) will be temporarily suspended.
    • Deposits will remain unaffected, and assets will be credited automatically after the upgrade.
    • All other blockchain services  will operate normally.

Post-Upgrade:
All deposit and withdrawal services will resume automatically upon completion.

If you encounter any issues during the maintenance, please try again later or contact our official support team at 📩 support@minax.io.

Thank you for your understanding and continued support.

MINAX Operations Team
July 11, 2025

Telegram  (Btok   /   X  /  Contact Us  / About Us  /  Download APP  /  Help

【Risk Reminder】

All brand-related information in this announcement is published directly by the brand itself. Its authenticity, accuracy, and completeness have not been independently verified by any third party. Investors must be aware that such information may contain inaccuracies or misleading risks. The market is inherently risky—brand asset prices may fluctuate sharply due to multiple uncontrollable factors including market supply and demand, regulatory changes, industry competition, macroeconomic conditions, and shifts in consumer preferences. Investors may face partial or total loss of capital, and in extreme circumstances, there may be liquidity risks where assets cannot be liquidated in a timely manner. Low trading activity may also hinder capital rotation, while technical issues such as network failures, hacking attacks, or system upgrades may cause abnormal trading behavior. Furthermore, ongoing changes in global digital asset regulatory policies may impact trading rules and legal compliance.

Investors should make independent and prudent decisions based on their own financial status, risk tolerance, and investment goals. Reliance solely on platform information or any third-party recommendations is strongly discouraged. As a neutral provider of trading technology services, MINAX makes no guarantees regarding the authenticity of brand information or investment outcomes. It assumes no responsibility for any direct or indirect losses (including capital loss, opportunity cost, etc.) caused by market fluctuations, information deviations, or user actions, and does not intervene in any disputes between investors and brand parties.

Before investing, please thoroughly assess your situation and conduct detailed research on the project. If you have any questions, consult a financial advisor and use MINAX’s official website, app, or customer service channels to obtain the latest risk alerts and market updates in a timely manner.

[Adjustment] Fortune Shuangyu Brand Asset Listing Schedule Update

Dear MINAX Users,

In light of the brand’s latest strategic planning, the previously scheduled listing of the Fortune Shuangyu brand asset（WIFI） on the MINAX platform will be postponed and adjusted accordingly. To align with the brand’s revised timeline, Fortune Shuangyu will be temporarily removed from the “Upcoming Listings” section on the homepage effective immediately.

The updated listing schedule will be announced based on the brand’s progress and will be subject to official MINAX announcements. We recommend staying tuned to our platform for the latest updates.

Thank you for your understanding and continued support.

MINAX Operations Team
July 11, 2025

Telegram  (Btok)   /   X  /  Contact Us  / About Us  /  Download APP  /  Help

【Risk Reminder】

All brand-related information in this announcement is published directly by the brand itself. Its authenticity, accuracy, and completeness have not been independently verified by any third party. Investors must be aware that such information may contain inaccuracies or misleading risks. The market is inherently risky—brand asset prices may fluctuate sharply due to multiple uncontrollable factors including market supply and demand, regulatory changes, industry competition, macroeconomic conditions, and shifts in consumer preferences. Investors may face partial or total loss of capital, and in extreme circumstances, there may be liquidity risks where assets cannot be liquidated in a timely manner. Low trading activity may also hinder capital rotation, while technical issues such as network failures, hacking attacks, or system upgrades may cause abnormal trading behavior. Furthermore, ongoing changes in global digital asset regulatory policies may impact trading rules and legal compliance.

Investors should make independent and prudent decisions based on their own financial status, risk tolerance, and investment goals. Reliance solely on platform information or any third-party recommendations is strongly discouraged. As a neutral provider of trading technology services, MINAX makes no guarantees regarding the authenticity of brand information or investment outcomes. It assumes no responsibility for any direct or indirect losses (including capital loss, opportunity cost, etc.) caused by market fluctuations, information deviations, or user actions, and does not intervene in any disputes between investors and brand parties.

Before investing, please thoroughly assess your situation and conduct detailed research on the project. If you have any questions, consult a financial advisor and use MINAX’s official website, app, or customer service channels to obtain the latest risk alerts and market updates in a timely manner.

[Listing] MINAX Global Debut: AIOT Brand Asset Set to Be Listed

Dear Users,

MINAX Brand Asset Exchange hereby announces that AIOT (Ticker: AIOT) will soon be officially listed on the platform. This asset is issued by the brand under the RWA model, and users will be able to participate in open trading through the [Trade] section.

1. Listing Information

Asset Name:  AIOT Brand Asset
Ticker: AIOT
Total Supply: 300,000,000 units
Initial Circulating Supply: 15,000,000 units
Initial Reference Price: 0.1 USD per unit
Initial Valuation: 30,000,000 USD

2. Listing and Trading Details

Listing Time: 2025-07-11 14:00 (UTC+8)
Trading Pair: AIOT/USDT
Trading Mode: 24/7 real-time trading with no price limit

3. Brand Overview and Highlights

AIOT Global Intelligence Network (Alliance for General Artificial Intelligence and Internet of Things) is jointly initiated by leading global tech enterprises and national governments. It utilizes home and enterprise routers as distributed computing gateways to build decentralized intelligent infrastructure for the AGI era, leveraging blockchain technology to enable compute power sharing and trusted collaboration. Learn more >>>

4. Asset Buyback and Lock-up/Unlock Mechanism

Buyback and Burn Policy

  • The brand commits to allocating 10% of its monthly operating revenue as buyback funds for repurchasing AIOT brand assets from the market. In accordance with MINAX’s unified policy, 30% of the repurchased assets will be publicly burned, while the remaining 70% will be retained by the brand to support ecosystem development, market circulation, and the platform’s long-term sustainability.
  • On-chain transaction records of all asset burns will be publicly disclosed by the MINAX platform to ensure transparency and auditability. A dedicated announcement will be issued for each buyback execution, providing full details of the transaction.

Lock-up and Unlock Mechanism

  • An initial circulation of 15,000,000 tokens will be made available. The remaining portion will be progressively unlocked in proportion to the brand’s actual buyback volume. The brand may also submit an unlock application to the platform based on its operational development needs.
    All unlock allocations and execution details will be publicly disclosed on the MINAX platform to ensure transparency, compliance, and operational integrity.

5. Important Notes

Risk Warning: Markets involve risks. Please invest cautiously. The value of brand assets may fluctuate significantly due to market demand, brand development, macroeconomic factors, and more. MINAX only provides trading support and does not assume responsibility for investment outcomes.

Account Security: Please secure your account information and complete identity verification to ensure smooth participation in trading.

Additional Information

  • Information in this notice is for reference only and subject to actual conditions.
  • MINAX reserves the right of final interpretation of this notice.
  • For inquiries, contact our official support: support@minax.io

Thank you for your support! MINAX remains committed to driving brand asset innovation, building a global trading platform for mutual benefit between brands and investors.

Explore MINAX features: An Innovative Model for Brand Financing and Investor Profit >>

MINAX Operations Team
July 10, 2025

Telegram  (Btok   /   X  /  Contact Us  / About Us  /  Download APP  /  Help

【Risk Reminder】

All brand-related information in this announcement is published directly by the brand itself. Its authenticity, accuracy, and completeness have not been independently verified by any third party. Investors must be aware that such information may contain inaccuracies or misleading risks. The market is inherently risky—brand asset prices may fluctuate sharply due to multiple uncontrollable factors including market supply and demand, regulatory changes, industry competition, macroeconomic conditions, and shifts in consumer preferences. Investors may face partial or total loss of capital, and in extreme circumstances, there may be liquidity risks where assets cannot be liquidated in a timely manner. Low trading activity may also hinder capital rotation, while technical issues such as network failures, hacking attacks, or system upgrades may cause abnormal trading behavior. Furthermore, ongoing changes in global digital asset regulatory policies may impact trading rules and legal compliance.

Investors should make independent and prudent decisions based on their own financial status, risk tolerance, and investment goals. Reliance solely on platform information or any third-party recommendations is strongly discouraged. As a neutral provider of trading technology services, MINAX makes no guarantees regarding the authenticity of brand information or investment outcomes. It assumes no responsibility for any direct or indirect losses (including capital loss, opportunity cost, etc.) caused by market fluctuations, information deviations, or user actions, and does not intervene in any disputes between investors and brand parties.

Before investing, please thoroughly assess your situation and conduct detailed research on the project. If you have any questions, consult a financial advisor and use MINAX’s official website, app, or customer service channels to obtain the latest risk alerts and market updates in a timely manner.

[Showcase] AIOT Brand RWA Listing Application Display

Dear Users,

According to the regulations of the MINAX Brand Asset Exchange, the following brand has submitted an application for listing. We are now showcasing its basic information, inviting public attention, and welcoming suggestions or feedback from all sectors.

1. Brand Basic Information

  • Brand Name:blockchain.news
  • Brand Introduction：

    AIOT Global Intelligence (Global General Artificial Intelligence and Internet of Things Alliance) is jointly initiated by leading global technology enterprises and governments. It uses household/enterprise routers as distributed computing gateways to build decentralized intelligent infrastructure for the AGI era, enabling computing power sharing and trusted collaboration through blockchain technology.

    Core Positioning

    Empowered by blockchain, routers are upgraded into edge computing nodes:

    • Distributed Computing Network: Leverages blockchain smart contracts to schedule idle computing power globally, realizing a decentralized “device-as-node” architecture that reduces costs and improves response efficiency.

    • Trusted Interaction Framework: Uses blockchain-based proof technology to ensure secure and immutable data transmission between devices, establishing Web3-driven device autonomy and user incentive mechanisms (e.g., tokenization of computing power sharing).

    • Cross-Domain Collaborative Ecosystem: Develops blockchain communication protocols compatible with multi-brand devices to facilitate seamless interconnection and data sharing in smart city and industrial IoT applications.

    Core Value

    • Technology Layer: Develops blockchain-based computing power confirmation, lightweight edge AI technologies, and provides open-source toolchains.

    • Standard Layer: Establishes blockchain-driven device security certification and data compliance frameworks.

    • Ecosystem Layer: Incubates decentralized applications to help enterprises integrate with the global distributed computing network.

    Vision

    With blockchain as the link, we aim to connect global router computing nodes, building AGI infrastructure characterized by “interconnected computing power, trusted data, and value circulation,” to enable intelligent co-evolution of everything.

2. Objective of Brand Display

  1. Information Transparency:
    Providing basic brand information for users to understand and ensuring operational transparency on the platform.
  2. Public Oversight:
    Welcoming user feedback to enhance platform services and brand management standards.

3. Feedback Method

4. Special Disclaimer

  1. This display is solely for the purpose of information disclosure. The information is for reference only and does not constitute a formal commitment to the brand’s listing.
  2. The formal inclusion in the public announcement phase and subsequent processes will be determined based on the brand’s qualifications, market evaluation, and compliance review results.

Thank you for your attention and support! MINAX Brand Asset Exchange is committed to fostering a transparent trading environment and providing efficient and innovative brand asset services to our users.

MINAX Operations Team
July 10, 2025

Telegram  (Btok Link) /  X  /  Contact Us  / About Us  /  Download APP  /  Help

【Risk Reminder】

All brand-related information in this announcement is published directly by the brand itself. Its authenticity, accuracy, and completeness have not been independently verified by any third party. Investors must be aware that such information may contain inaccuracies or misleading risks. The market is inherently risky—brand asset prices may fluctuate sharply due to multiple uncontrollable factors including market supply and demand, regulatory changes, industry competition, macroeconomic conditions, and shifts in consumer preferences. Investors may face partial or total loss of capital, and in extreme circumstances, there may be liquidity risks where assets cannot be liquidated in a timely manner. Low trading activity may also hinder capital rotation, while technical issues such as network failures, hacking attacks, or system upgrades may cause abnormal trading behavior. Furthermore, ongoing changes in global digital asset regulatory policies may impact trading rules and legal compliance.

Investors should make independent and prudent decisions based on their own financial status, risk tolerance, and investment goals. Reliance solely on platform information or any third-party recommendations is strongly discouraged. As a neutral provider of trading technology services, MINAX makes no guarantees regarding the authenticity of brand information or investment outcomes. It assumes no responsibility for any direct or indirect losses (including capital loss, opportunity cost, etc.) caused by market fluctuations, information deviations, or user actions, and does not intervene in any disputes between investors and brand parties.

Before investing, please thoroughly assess your situation and conduct detailed research on the project. If you have any questions, consult a financial advisor and use MINAX’s official website, app, or customer service channels to obtain the latest risk alerts and market updates in a timely manner.

[NEWS]Davos World Brand Summit: Global Opportunities and Challenges Amid the Brand RWA Assetization Wave

From January 20 to 24, 2025, the World Economic Forum 2025 Annual Meeting was grandly held in Davos, Switzerland. Centered on the theme of “Cooperation in the Age of Intelligence,” the meeting attracted nearly 3,000 representatives from governments, enterprises, academia, and other global sectors. As a key part of the meeting, the 2025 Davos World Brand Summit gathered top brands from around the world to explore new trends in brand digitization and securitization, and released the “2024 World’s Top 500 Brands” and “2024 World’s Top 500 Innovative Brands” rankings.

Brand Assetization: The Key to Reshaping Global Brand Value

In recent years, global brand value has been undergoing profound transformation. Brands are no longer just market competition tools—they’ve become new focal points for assetization and securitization. At the summit, numerous experts delved into how brands can maximize value under the RWA (Real World Asset) model.

Brand assetization is increasingly becoming the core competitiveness of enterprises in the capital market. Data shows the global brand asset market has reached several trillion USD in scale, and the securitization of brand assets has become a crucial method for enterprises to expand globally and enhance market recognition. According to data from Deloitte, a leading global consulting firm, the financing growth rate of the brand securitization market over the past year ranged from 25% to 30%. This trend indicates that more and more enterprises are converting intangible brand assets into tradable financial assets, promoting sustainable growth in brand value. Global brand asset trading platforms such as MINAX are providing innovative solutions for the marketization and liquidity of brand assets.

2024 World’s Top 500 Brands and Trends in Chinese Brands

The summit officially released the “2024 World’s Top 500 Brands” and the “2024 World’s Top 500 Innovative Brands.” The rankings not only showcased the competitiveness of global brands but also reflected the regional distribution of brands by country. The data showed that U.S. brands continued to dominate with 145 entries, including giants such as Apple, Microsoft, and Amazon. Chinese brands also stood out with 81 entries, 10 more than the previous year.

Experts believe that the rise of Chinese brands is largely due to digital transformation and the push toward brand assetization. Increasingly, Chinese companies are shifting from manufacturing advantages to building brand value, leveraging global brand asset trading platforms like MINAX to achieve brand securitization, increase brand premium capabilities, and gain more recognition in international markets.

Challenges and Opportunities for Globalization of Chinese Brands

At this year’s summit, several Chinese brands successfully made it into the global Top 500 list, showcasing their rising global presence. However, experts pointed out that while Chinese companies have significant strengths in manufacturing and market scale, they still face numerous challenges in brand value management and assetization.

Over the past 30 years, Chinese enterprises have earned a spot in the global market with strong manufacturing capabilities, but their brand potential has yet to be fully unlocked. Now, companies are transitioning from “manufacturing” to “branding,” striving to enhance brand premiums for better market recognition and user loyalty. Platforms such as MINAX are helping Chinese companies achieve this shift by enabling brand assets to gain pricing power through securitization.

Popular Brands on the MINAX Global Brand Exchange

MINAX, as a global brand trading platform, utilizes RWA technology to support the assetization transformation of many Chinese brands, helping their brand value gain recognition in the capital market and providing new solutions for brand internationalization. For example, the well-known food and beverage brand Nikusa completed brand securitization on the MINAX platform, successfully entered the UAE market, and secured financing, further accelerating its global expansion.

Putting Brand Securitization into Practice: How RWA Supports Global Brand Growth

Brand securitization is becoming a new frontier in global capital markets. Leveraging the transparency and decentralization of blockchain technology, brand assets can circulate more efficiently, enhancing global competitiveness.

Mr. Danny Deng, Founding Initiator and Director of MINAX

At the summit, Danny Deng, Founding Initiator and Director of MINAX, stated: “Brand assetization is the necessary path for a brand to go global. Through innovative technologies, MINAX provides a compliant, secure, and transparent trading environment that helps brands gain greater recognition and liquidity in capital markets.”

Currently, MINAX has obtained compliance qualifications in the UAE, Canada, and plans to further expand into European and American markets to offer a new model for brand asset transactions worldwide.

Looking Ahead: How Brand Assetization Will Reshape Global Markets

Over the next five years, brand securitization is expected to further drive the development of the global brand economy. The global brand asset market is projected to continue growing, and enterprises must follow this trend to improve the quantifiability and marketability of their brand value.

As the wave of brand securitization sweeps the globe, platforms like MINAX are helping businesses seize the opportunity and maximize brand value. MINAX plans to launch over 100 brand tokens in the coming year, covering consumer goods, luxury products, technology, and more, promoting the healthy flow of brand assets in capital markets.

Conclusion: A New Era of Global Brand Assetization Has Arrived

The convening of the 2025 Davos World Brand Summit marks the beginning of a new stage in global brand assetization. In the context of accelerating global economic integration, brand securitization is becoming a key path for enterprises to enhance their international competitiveness.

The successful practices of platforms like MINAX provide feasible solutions for the digitization and securitization of brand assets, helping enterprises achieve a leap in value on the global capital stage and embrace the new challenges and opportunities of the intelligent era.

【Risk Warning】This article’s content is for informational purposes only and does not constitute any investment advice. Brand asset trading and investment involve high risks and volatility. Users are advised to fully understand the associated risks and make cautious decisions before investing. MINAX is not responsible for any investment losses resulting from reliance on this content. Please invest rationally based on your risk tolerance.

[Adjustment] 1593 Brand Asset Listing Schedule Update

Dear MINAX Users,

In light of the brand’s latest strategic planning, the previously scheduled listing of the 1593 brand asset on the MINAX platform will be postponed and adjusted accordingly. To align with the brand’s revised timeline, 1593 will be temporarily removed from the “Upcoming Listings” section on the homepage effective immediately.

The updated listing schedule will be announced based on the brand’s progress and will be subject to official MINAX announcements. We recommend staying tuned to our platform for the latest updates.

Thank you for your understanding and continued support.

MINAX Operations Team
July 9, 2025

Telegram (Btok Link) |  X | Contact Us | About Us

【Risk Reminder】The market is subject to risks; investments require caution. The prices of brand assets may experience significant fluctuations due to market conditions, and investors may incur partial or total losses. Please make prudent decisions based on your own financial situation and investment goals. MINAX, as a trading platform, does not bear responsibility for the results of users’ investments.
【Special Note】MINAX reserves the right to modify, change, or cancel this announcement at its sole discretion at any time without prior notice. In the event of any discrepancies between the English and Traditional Chinese versions of this announcement, the Traditional Chinese version shall prevail. The content of this announcement may be updated as needed; please refer to the latest updates.

[FAQ]Countries & Regions Where MINAX App is Available (A–Z Sorted)

地區 A–I 地區 J–P 地區 Q–Z
阿根廷 Argentina
亞美尼亞 Armenia
澳大利亞 Australia
阿塞拜疆 Azerbaijan
巴哈馬 Bahamas
巴林 Bahrain
孟加拉國 Bangladesh
巴巴多斯 Barbados
白俄羅斯 Belarus
伯利茲 Belize
百慕大 Bermuda
玻利維亞 Bolivia
博茨瓦納 Botswana
巴西 Brazil
喀麥隆 Cameroon
加拿大 Canada
開曼群島 Cayman Islands
智利 Chile
哥倫比亞 Colombia
哥斯達黎加 Costa Rica
克羅地亞 Croatia
古巴 Cuba
賽普勒斯 Cyprus
捷克共和國 Czech Republic		 多米尼克 Dominica
多明尼加共和國 Dominican Republic
厄瓜多爾 Ecuador
赤道幾內亞 Equatorial Guinea
格林納達 Grenada
危地馬拉 Guatemala
幾內亞 Guinea
幾內亞比紹 Guinea-Bissau
洪都拉斯 Honduras
中國香港 Hong Kong
中國澳門 Macau
日本 Japan
約旦 Jordan
哈薩克斯坦 Kazakhstan
肯尼亞 Kenya
吉爾吉斯斯坦 Kyrgyzstan
拉脫維亞 Latvia
黎巴嫩 Lebanon
列支敦士登 Liechtenstein
立陶宛 Lithuania
盧森堡 Luxembourg
美國 United States of America
馬其頓 Macedonia
馬來西亞 Malaysia
馬耳他 Malta
墨西哥 Mexico
摩爾多瓦 Moldova
黑山 Montenegro
摩洛哥 Morocco
莫三比克 Mozambique
尼泊爾 Nepal
尼加拉瓜 Nicaragua
尼日爾 Niger
尼日利亞 Nigeria
挪威 Norway
紐西蘭 New Zealand		 卡塔爾 Qatar
羅馬尼亞 Romania
俄羅斯 Russia
聖基茨和尼維斯 St. Kitts and Nevis
聖盧西亞 St. Lucia
聖文森特和格林納丁斯 St. Vincent
沙烏地阿拉伯 Saudi Arabia
塞內加爾 Senegal
新加坡 Singapore
斯洛伐克 Slovakia
斯洛文尼亞 Slovenia
南非 South Africa
瑞士 Switzerland
中國台灣 Taiwan
塔吉克斯坦 Tajikistan
坦尚尼亞 Tanzania
泰國 Thailand
特里尼達和多巴哥 Trinidad & Tobago
突尼西亞 Tunisia
土耳其 Turkey
土庫曼斯坦 Turkmenistan
烏干達 Uganda
烏克蘭 Ukraine
阿拉伯聯合酋長國 UAE
烏拉圭 Uruguay
烏茲別克斯坦 Uzbekistan
委內瑞拉 Venezuela
越南 Vietnam
英屬維爾京群島 British Virgin Islands

🔔 Notes

  • If you cannot find MINAX App on the App Store, please ensure your Apple ID region is set to an open country or region such as Hong Kong, Japan, UAE, or Singapore.
  • For Android or HarmonyOS users who do not have access to Google Play, you can download directly from the official MINAX website.
  • If new countries or regions are supported in the future, this page will be updated accordingly.
    Last updated: July 7, 2025

📩 If you encounter any issues during the download process, feel free to contact us at: support@minax.io

[Usage Reminder] This Help Center content is intended to provide operational guidance and function descriptions. Actual interfaces or processes may be subject to updates due to product iterations. For any questions, please contact: support@minax.io — we are here to assist you.
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